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Birdstep Technology – Predictable Intelligent HetNets Provision, Analyse, Select, Control and Commercialise Wi-Fi and Cellular Networks in a HetNet World Birdstep is a global, award-wining technology company that develops HetNet optimisation solutions for operators and OEMs to deliver Experience Continuity to their customers. Our cutting edge solutions lead the industry in helping our customers develop strategies to maximise the potential of Heterogeneous Networks (HetNets) in order to bring better quality service, value added services, and a more satisfactory experience to their customers. Based in Stockholm, with regional offices in London, San Francisco, and Kuala Lumpur, and sales offices in Tokyo and Kansas City, Birdstep has a global view on the impact of HetNets and the potential for cost savings and revenue generation that it offers. The need for traffic steering and load balancing varies by region. Birdstep develops flexible, scalable, individual solutions that can be bundled to meet the needs of a particular customer, in a particular region, with a specific Wi-Fi / HetNet strategy in mind. We call this the Birdstep Smart Solution Suite. Not satisfied with only building the best “current” technology, Birdstep strives to drive the industry forward by constantly delivering newer, more comprehensive, and anticipatory solutions for the rapidly evolving telecommunications industry.
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Maxifier is a market-leading online advertising technology provider delivering programmatic premium optimization. Offering a technology specifically developed to support premium inventory, Maxifier works with premium publishers and ad networks to empower them to unlock and maximise the value of their total inventory. Using Maxifier’s ADMAX solution, companies can increase advertising effectiveness by improving campaign and inventory performance to drive higher yields and deliver optimum revenues and margins. Maxifier’s cutting-edge solution encompasses advanced ad optimization and inventory management, coupled with a business intelligence engine, all delivered on a single interface. From measuring and optimizing campaign performances, forecasting and managing global inventories, developing new advertising packages and increasing sales and profitability, Maxifier delivers benefits to both the commercial and ad operations teams. With offices in the US, UK, Japan and Russia, Maxifier optimizes the premium inventory for leading publishers and media companies including Forbes, The Guardian, Bauer Media and A.H. Belo Corp. Specialties Campaign Optimization, Yield Management, Premium Inventory Optimization