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We were founded on the belief that the communications industry has changed, and that change is just the beginning of a fundamental shift in the way consumers will ultimately engage with brands. In 2007, we coined the phrase, “The Consumer is the Medium,” a philosophy which has guided our approach to the biggest challenges facing some of the world`s most influential brands including adidas Originals, Chanel, Coca-Cola, Google and TripAdvisor. Our unique thought leadership model involves identifying the core of a brand`s communication problem and deploying a creative solution in the most effective medium possible, turning creative ideas into powerful business tools. The result is a body of work which spans every medium, from traditional communications to retail environments to digital platforms and social activations, all aimed at empowering the most important medium, the audience. We have been recognized for our breakthrough communication solutions throughout the industry and been featured as the “Agency to Watch” in both AdAge`s and Creativity`s Agency A-Lists. Our work has twice won the Crème De La Crème award for the best work across the entire WPP network and most recently garnered 8 Cannes Lions in 2012, including the inaugural Grand Prix for mobile marketing.
The #1 Platform for Businesses to Grow, Engage and Retain their Customer Base
Spiro, part of the GES collective, is the brand experience agency for the New Now. We create global events and experiences that redefine how humans connect, and we bring them to life across integrated physical, digital, mobile and hybrid mediums. Working with some of the world`s most recognized brands, Spiro`s strategists, creators, innovators, builders, marketers and specialists are skilled in analytic & strategic event management, creative design, and production. Working together, we deliver high-impact experiential exhibits, conferences & events, product launches, sponsorship activations, and consumer pop-ups that unite audiences – wherever they may be.
We put companies and brands in the spotlight. We reveal them to new audiences and strengthen their relationships with existing ones. Combining our expertise in Broadcast Journalism, TV Production, Brand Communications and PR, we create and distribute stories and messages across social and news media that connect with people in the most powerful and illuminating ways.