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Zefr`s products put brands in control of their content adjacency on scaled platforms including YouTube, Meta and TikTok, based on brand and industry standards like the Global Alliance of Responsible Media (GARM) framework. Rather than rely on broad semantic tools like keywords, Zefr leverages a patented Cognition AI technology combining human cognition and review with machine learning models to offer brands and agencies more accurate and transparent targeting and measurement solutions on scaled platforms. Zefr has also made investments in technology solutions for misinformation avoidance with their July acquisition of Adverifai, an Israeli-based AI company that integrates misinformation into Zefr`s Cognition AI tech stack through global fact-checking organizations, providing training data to inform scalable misinformation identification and measurement.
TOTAL Parts Plus is a Fort Walton Beach, FL-based company in the Software & Internet sector.
Qlik`s vision is a data-literate world, where everyone can use data and analytics to improve decision-making and solve their most challenging problems. Qlik provides an end-to-end, real-time data integration and analytics cloud platform to close the gaps between data, insights and action. By transforming data into Active Intelligence, businesses can drive better decisions, improve revenue and profitability, and optimize customer relationships. Qlik does business in more than 100 countries and serves over 50,000 customers around the world.
Parascale, Inc. is a Cupertino, CA-based company in the Software & Internet sector.
SpotScout is a Cambridge, MA-based company in the Software & Internet sector.