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Simulmedia is a New York based technology company for TV advertisers. Its Performance TV products - powered by the company`s patented VAMOS data-driven predictive analytic software - deliver high performance targeted national TV ad campaigns at massive scale for dozens of top brands like Clorox, The Home Depot and Choice Hotels. Independent studies show that Simulmedia TV campaigns regularly deliver higher ROI than conventionally planned and targeted campaigns. This is why Simulmedia is alone among TV companies in guaranteeing the performance of its campaigns.
rVue Holdings, Inc., through its wholly-owned subsidiary rVueTM, Inc., is an advertising technology company which includes the only demand-side platform for planning, buying and managing Digital Out-of-Home and Place-Based Media in its suite of technology. The Company’s vision and expertise in building rVue provides unrivalled capability for delivering the right advertising message to the right audience with pinpoint accuracy and creates substantial opportunities for the Digital Out-of-Home and advertising industries. rVue’s Demand-Side Platform takes a unique approach to addressable advertising delivery and measurement and its extensive portfolio of intellectual property supports reporting and analytics. The Company’s innovations in content delivery solutions and intellectual property development in targeted demographic media is the foundation for a wide array of advanced advertising capabilities. Digital technology has revolutionized media and rVue is making targeted addressable advertising more efficient, more effective and more available.
Mirum is a borderless agency of over 2,500 digital savants, storytellers, makers and relentlessly curious minds who are united by an uncommon drive to make what`s next. Active in 25 countries, we work across our global network of expertise to transform business, design innovative digital experiences and activate commerce at a global and local level. Mirum is part of Wunderman Thompson and the WPP Network.
We make work that creates a stir. Because we believe the riskiest thing a brand can do is be ignorable.
The GfK Group, established in 1934 as Gesellschaft für Konsumforschung is Germany`s largest market research institute, and the fourth largest market research organisation in the world, after Nielsen Company, Kantar Group and Ipsos.