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American Freight Furniture & Mattress is a discount retailer based in the U.S., specializing in furniture, mattresses, and home appliances. Founded in 1994 in Lima, Ohio, the company has expanded to over 370 locations nationwide and serves more than 5 million customers. It operates under a warehouse-style model that emphasizes affordability and quality, offering direct-to-consumer sales. The product range includes living room sets, bedroom furniture, dining room pieces, mattresses, and a variety of home appliances such as refrigerators and washers. American Freight also provides same-day delivery for in-stock items. The company targets budget-conscious shoppers, including families and first-time homeowners, and features products from trusted brands. With a focus on cost efficiency, American Freight combines new and reconditioned inventory to maintain low prices, making quality home goods accessible to a wide audience.
Our approach consists of four primary factors: 1. Provide a personalized experience with every customer interaction. 2. Offer products with inherent value that address unique customer needs. 3. Locally owned and operated. 4. Loans deployed to assist local businesses and residents. Member FDIC. Equal Housing Lender.
DESTINATION DEVELOPMENT Understanding what exists in your destination is important. Knowledge of your cannabis and hemp-related assets directly informs the strategy and program architecture. I engage and educate stakeholders, assess the destination, and develop a bespoke cannabis travel strategy and program that fosters long term success. The strategy may or may not include B2C product development i.e. trail, passport, newsletter. DESTINATION MARKETING The data shows that the cannabis-motivated active leisure travel audience is a high value audience that stays longer and spends more while in a destination. Through a dedicated cannabis travel program, I work with stakeholders to facilitate a steady flow of cannabis and hemp-related content that elevates the cannabis experience story in a sophisticated and brand aligned way. I advise DMOs on B2B and B2C content and marketing strategies. HOTEL SOLUTIONS Hotels are the heart of the travel ecosystem of a destination. Hotels greatly influence the overall experience for visitors. With a focus on guest experience, room nights, and turn-key incremental revenue opportunities, I help hotels understand, prepare for, and serve the cannabis and hemp CBD-interested hotel guest. Solutions include hospitality education, frontline staff support, and revenue generating opportunities in lobby, spa, and in-room.
Seramount is a New York-based management consulting firm that provides diversity, equity and inclusion advisory services for businesses.