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We are passionate about helping our clients. The best way we know how to do this is by remaining true to our mission: “Build the Team, Grow the Company and Have Fun!” Our mission is accentuated through a culture driven to exceed goals, serve partners enthusiastically, work as a team, celebrate successes, and do what is right and honest in every endeavor. Collectively, we remain unwavering in our commitment to ensure each and every relationship is served to the best of our ability, while building on our strengths and striving to lead the way in college sports.
CashStar is the preferred digital gifting and incentives partner for retailers nationwide. These retail brands leverage CashStar to easily and securely integrate digital gifting strategies to increase sales and customer loyalty. CashStar offers consumers an unmatched personalized eGift experience via email, mobile and social channels. It is the only company to successfully combine an on-demand B2C and B2B digital gifting and incentives platform with innovative multichannel marketing strategies. More than 250 brands are successfully partnering with CashStar to drive incremental sales, increase retention and boost profitability including Best Buy, Chili`s Grill & Bar, CVS/pharmacy, Gap, Pottery Barn, QVC, Staples, Starbucks, T.G.I. Friday`s, The Home Depot, and Williams-Sonoma. Based in Portland, Maine, CashStar is a privately held venture capital funded business. Its senior management team brings deep technology, retail and payments experience from market leading companies such as American Express, Blackhawk Network, Wright Express, IBM and LL Bean.
Behan Communications, Inc., provides a broad range of strategic communications services, including public affairs, public relations, media relations and marketing. We are proud that some of the largest and most respected businesses and institutions in New York's Capital Region and beyond are among our longtime clients. Working shoulder-to-shoulder â€" sometimes around the clock â€" with our clients, our Public Affairs Team of experienced media and government professionals manages financial, political, legal and regulatory crises, health and environmental controversies, public opposition, legislative battles, internal and external investigations, labor negotiations and strikes, political campaigns and national and local media scrutiny. The Behan team also is widely recognized for its public relations and marketing success in promoting companies, political causes, candidates, and major not-for-profit institutions. Behan has helped launch hotels and sports facilities; market construction companies, restaurants and public health services; promote industrial, utility, legal and accounting firms, and raise millions of dollars in charitable contributions for capital campaigns and annual funds. Our goal is not to represent every organization, but to accept challenging assignments, do the work exceptionally well and build long-term relationships with our clients. Thank you for considering our firm.
On June 15, 2017, xAd rebranded to GroundTruth. The rebrand reflects the company`s growing vision for what location can truly accomplish and the scale at which it can be accomplished. GroundTruth was founded on the notion that the status quo isn`t good enough. We want to challenge it every day by empowering our employees to see problems, own them and solve them. The result: a vibrant culture rooted in courage and optimism, and fueled by an ambitious resolve to be an innovator in our industry and a change-maker in our world. Since 2009, our company has grown to hundreds of employees across three continents that serve millions of consumers and marketers.
Intelligence within marketing sits inside siloed systems and platforms. Our vision is to reimagine the value of marketing, by connecting data to discover insights that drive business outcomes. We deliver brand growth and ROI through award-winning programmatic ad campaigns with performance, service and insights at their core. We drive successful business outcomes through custom analytical solutions. We unlock the value of data through best-in-class AI technology with limitless scalability.