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DESTINATION DEVELOPMENT Understanding what exists in your destination is important. Knowledge of your cannabis and hemp-related assets directly informs the strategy and program architecture. I engage and educate stakeholders, assess the destination, and develop a bespoke cannabis travel strategy and program that fosters long term success. The strategy may or may not include B2C product development i.e. trail, passport, newsletter. DESTINATION MARKETING The data shows that the cannabis-motivated active leisure travel audience is a high value audience that stays longer and spends more while in a destination. Through a dedicated cannabis travel program, I work with stakeholders to facilitate a steady flow of cannabis and hemp-related content that elevates the cannabis experience story in a sophisticated and brand aligned way. I advise DMOs on B2B and B2C content and marketing strategies. HOTEL SOLUTIONS Hotels are the heart of the travel ecosystem of a destination. Hotels greatly influence the overall experience for visitors. With a focus on guest experience, room nights, and turn-key incremental revenue opportunities, I help hotels understand, prepare for, and serve the cannabis and hemp CBD-interested hotel guest. Solutions include hospitality education, frontline staff support, and revenue generating opportunities in lobby, spa, and in-room.
Valent Partners are an integrated team of strategists, business leaders and technologists obsessed with helping our clients reach new heights. We approach each situation through a holistic business and technology lens, advising on and delivering solutions that help your organization adapt ahead of your competition. You have a goal. Well get you there. If your organization is interested in finding ways that technology can improve your performance, profitability, and growth, we can help. Contact Valent Partners today to arrange a consultation on the challenges you face. Your Digital Journey begins here.
AMBA is a Texas-based insurance broker that provides services such as financial planning, database management and marketing for members.
Mission Statement: The Division of Intercollegiate Athletics at the University of Wisconsin–Madison provides student-athletes with opportunities to excel, and thereby advance their athletic, academic, and social development. In doing so, we endeavor to field competitive teams that display growth, integrity and accountability. These principles serve as cornerstones upon which a dynamic, fiscally responsible Department can flourish, mindful of its obligations to its staff, the university, alumni, and citizens of the state, whose support sustains its undertakings.
Marsh Furniture Company is a family-owned cabinetry manufacturer based in High Point, North Carolina, established in 1906. The company specializes in kitchen and bath cabinetry, offering a product line known as Marsh Cabinets. These cabinets feature traditional face frame construction and are available in various wood species, including Oak, Birch, Maple, and Cherry. Marsh is recognized for its durable and stylish storage solutions, catering to both residential remodels and large-scale developments. Operating from a 700,000-square-foot facility, Marsh combines traditional craftsmanship with modern innovation. The company emphasizes quality and service while maintaining strong relationships with independent kitchen and bath dealers across the eastern United States. Marsh Furniture Company is committed to the well-being of its employees and the local community, reflecting over a century of dedication to integrity and craftsmanship.