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Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
Gatewaycdi, Inc. is one of the leading companies in the Business Services sector.
Rep Data helps researchers expedite data collection for primary quantitative research studies, with a hyper-focus on data quality and consistent execution. Our mission is to be a reliable, repeatable data collection partner. For life. We leverage direct connections into 250+ panel suppliers across 100+ countries. Suppliers compete against each other for access to open quotas. On average, a dozen panels will supply into an individual project. This means: unbiased sample sourcing, more representative sample, faster turnaround time, more cost effective pricing, and more reach than traditional panel vendors. The foundation of quality in the research process is the sample itself. To continue with our unbiased theme, Rep Data partners with external consultants to rate our sample suppliers on an ongoing basis. We don`t want to grade our own homework. Each Rep Data supplier must meet a minimum quality benchmark, similar to how an Airbnb host must maintain a rating to list their property. Suppliers are graded on respondent attentiveness, time spent taking survey, straight-lining, open-end response quality, and attitudes over time. To complement the sample quality, we also implement strict quality checks before, during, and after field. Our client base consists of market research agencies, management consultancies, Fortune 500 corporations, advertising agencies, brand strategy consultancies, universities, and global communications/ PR agencies.
Advertise your brand on our Digital Out-of-Home (DOOH) advertising network. Reach your audience at supermarkets, pharmacies, convenience stores, and more.
closerlook, inc. is a digital marketing agency focused on using relationship-marketing strategies to create efficient and effective marketing solutions for the pharmaceutical industry. We use our deep understanding of healthcare-professionals` behaviors, beliefs and preferences to help brands build and maintain meaningful relationships with their most valuable customers.