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Aimia is a data-driven marketing and loyalty analytics company. We provide our clients with the customer insights they need to make smarter business decisions and build relevant, rewarding and long-term one-to-one relationships, evolving the value exchange to the mutual benefit of both our clients and consumers. With about 2,300 employees across 15 countries, Aimia partners with groups of companies (coalitions) and individual companies to help generate, collect and analyze customer data and build actionable insights. We do this through our own coalition loyalty programs such as Aeroplan in Canada, Nectar in the U.K., and Air Miles Middle East, and through provision of loyalty strategy, program development, implementation and management services underpinned by leading products and technology platforms such as the Aimia Loyalty Platform – Enterprise and Aimia Loyalty Platform – SaaS, and through our analytics and insights business, including Intelligent Shopper Solutions. In other markets, we own stakes in loyalty programs, such as Club Premier in Mexico and Think Big, a partnership with Air Asia and Tune Group. Our clients are diverse, and we have industry-leading expertise in the fast-moving consumer goods, retail, financial services, and travel and airline industries globally to deliver against their unique needs.
Convirza is the first enterprise call tracking and call optimization platform. To address the growing demand for intelligence from phone interactions we combine traditional call tracking with the powerful analysis of phone calls. Convirza uses speech recognition technology and sophisticated algorithms to gauge lead quality, measure conversions and take action with fully-baked marketing automation. We help sophisticated marketers make better decisions, improve close rates and customer experience while increasing revenue. The company serves leading national and international brands in automotive, healthcare, hospitality, home and financial services. Designed for businesses of all sizes, media/publishing agencies, call centers, and more, it is a call recording solution that helps track and analyze calls to understand caller intent and behavior.
AdParlor is one of the world`s leading social media advertising technology companies, working with brands, agencies and app developers to plan, execute and optimize their campaigns. Founded in 2008, AdParlor has preferred relationships with Facebook, Instagram, LinkedIn, Pinterest, Snapchat, and Twitter. In addition to providing a single destination to reach the world`s most important social networks, AdParlor uses what it has learned from a campaign on one platform to to better target audiences and drive efficiency on others.
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