| Name | Title | Contact Details |
|---|---|---|
Tiffany Palazzo |
Deputy General Counsel | Profile |
Jonathan Mirsky |
Executive Vice President and General Counsel and Corporate Secretary | Profile |
Jonathan Mirsky |
Executive Vice President, General Counsel and Corporate Secretary | Profile |
Mitchell Gendel |
General Counsel | Profile |
Meet Creatopy the ad design platform that helps businesses customize, automate and scale up their ad production and delivery. The story of Creatopy started in 2008 in a small town in Transylvania. At first, it was known as Bannersnack. Now, after it helped more than 4 million people from different industries worldwide and many Fortune 500 companies to build visuals for their campaigns, it was time for an upgrade from all points of view.
Petalfast helps new cannabis brands scale up and established cannabis brands reach new audiences and markets. We have deep expertise in strategy, marketing, sales, merchandising, and expansion.
The VideoAmp Platform enables advertisers to optimize their entire portfolio of linear TV, OTT and digital video to business outcomes, measuring how their ads performed against metrics that matter. Powered by the largest, highest quality commingled TV datasets and data science methodologies built from the ground up, we have created a privacy-compliant suite of solutions for advertisers, agencies and publishers to discover, amplify and analyze the entire path to conversion.
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
From our first campaign in 1999, we have been a driver in digital marketing innovation and have been assisting businesses of all sizes achieve their marketing objectives. As we have grown with the ever changing digital landscape, our commitment to our clients and our community has become even greater!