CLOs on the Move

Persado

www.persado.com

 
Persado`s platform generates the most persuasive language for communications designed to drive action. The software uses semantic algorithms to map emotions and generate language for marketing communications such as emails, landing pages, mobile, push notifications and social media. By breaking down marketing language into emotional, descriptive, and formatting components, Persado`s software linguistically engineers the optimal language, replacing the guesswork of copywriting.  Using Persado, leading brands such as Best Buy, Citi, LivingSocial, MetLife, Neiman Marcus, Verizon Wireless, Vodafone, and ZipCar are realizing tens of millions of dollars in incremental revenue compared to campaigns written traditionally, using copywriters. Winner of the DMA`s 2014 ...
  • Number of Employees: 25-100
  • Annual Revenue: $10-50 Million
  • www.persado.com
  • 50 West 17th Street Floor 11
    New York, NY USA 10011
  • Phone: 646.678.3400

Executives

Name Title Contact Details
Rick Kozody
 General Counsel Profile

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