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DDB New York is a full-service advertising agency offering best-in-class marketing solutions to clients across the intersection of creativity, data and technology. As the original boutique agency, we bring you the spirit of innovation with the muscle of the network and believe in the unreasonable power of creativity to produce results. We have built our success on this, and the belief that strong and insightful strategic thinking is what leads to big ideas that not only influence behavior, but that drive culture and transform brands.
Dunnhumby is the world`s leading customer science company. We analyse data and apply insights from nearly one billion shoppers across the globe to create personalised customer experiences in digital, mobile, and retail environments. Our strategic process, proprietary insights, and multichannel media capabilities build loyalty with customers to drive competitive advantage and sustained growth for clients. dunnhumby employs over 2,000 experts in offices throughout Europe, Asia, Africa, and the Americas and works with a prestigious group of companies including Tesco, Monoprix, Raley`s, Coca-Cola, Macy`s, Procter & Gamble, and PepsiCo.
Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.
AdPredictive unlocks a smarter approach to marketing with the most powerful and transparent customer intelligence platform. We put simple, proven tools and data in the hands of marketers so they can deliver effective, sustainable growth. For nearly two decades AdPredictive has set the standard for data-centric marketing. Powered by data science layered across deterministic data, AdPredictive`s Smart Attributes are changing the game for marketers who need the most accurate and actionable data, especially in a cookieless world.
Rapid Fire Marketing is a holding Company for several businesses. The core business in Rapid Fire Marketing is the Vapor Inhaler. The Vapor Inhaler is the base technology for the CANNAcig and follow on products. At this time, follow on products include the Pocket Puffer, and the Power Pocket Puffer. The Vapor Inhaler is brand new and disruptive technology for medical cannabis patients around the world. The device uses Cannabis Vapor Inhaler technology which is superior to any other device on the market. The Vapor Inhaler has the biggest opportunity in the retail market where it is sold without the active ingredient.