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Founder & CEO, Jesseca has always had a vision. In 2013 she started a salon called Kaleidoscope Hair Studio. Within six months, business was booming. The salon was beautiful, extremely busy and a huge success. However, everything Jesseca built was destroyed one night in December when Jessecas salon went up in flames. She could have been defeated, but instead she turned to God. So she opened a temporary location and got back into her salon to make it even better. Thats what she did. In April of 2014 Jesseca reopened an even bigger and better salon. Not only did she learn how to leverage social media and marketing to increase visibility for her business, but she launched her own line: Kaleidoscope Hair Products. Jessecas first viral campaign was called "Edge Police", a remake of COPS. She and friends ran around the city slicking down edges in cop uniforms from Party City - recording all with a cell phone. The campaign eventually lead to millions of dollars in sales. Shhe then realized that disruptive marketing and entertainment were her niche. She doubled down on this approach and continued to receive the visibility her products needed to grow. When Kaleidoscope Hair Products began grossing six figures a month, she continued doing hair and remained behind the chair until March of 2017 well after she saw her first million dollars in profit. Retiring as a stylist was the biggest and best move for Jesseca. She stepped fully into the role as CEO and focused her energy on the limitless possibilities she seemed to have tapped into through her heart, passion and creativity. While Jesseca continued to build her hair business she started KaleidoKares, a non-profit organization focused on giving back to the community.
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Pachamama Coffee Cooperative was established in 2006 by thousands of smallholder farmers around the world with the goal of roasting and selling their best coffee beans directly to consumers in North America. A unique, global federation of coffee farmers, Pachamama is 100% owned and governed by more than 400,000 smallholders in Perú, Nicaragua, Guatemala, México and Ethiopia. Today, Pachamama is the only coffee roaster in the US that is organized in this way. Farmers control the price for their coffee, hold every seat in the boardroom and answer directly to consumers. The board of directors is entirely composed of farmer members and is led by Merling Preza of Nicaragua. Pachamama is fully vertically integrated, South to North. This means that farmers not only own their land, they also own the Pachamama brand and infrastructure in the United States. They own the roastery in northern California, five beautiful cafés in the greater Sacramento area and employ more than 50 employees who roast, market, sell and brew the coffee they grew. Farmers own the very cups consumers hold in their hands while enjoying their coffee at Pachamama cafés. We specialize in: - Roasting to order in small batches - Shipping coffee directly from our roastery - 100% Certified Organic - Single-origin coffee from five regions - Premium blends ranging from dark to light roasts