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For 30 years Vince Leonardo managed the in house tradeshow department at Rochester, New York based, Bausch & Lomb, one of the world`s largest suppliers of eye health products, including contact lenses, lens care products, medicines and implants for eye diseases. When the company decided to out-source the department, Vince started RES (Rochester Exhibit Services) and his first major client was Bausch & Lomb. Vince also opened an event company, LT Rentals, to serve both consumer and trade event business. Both businesses prospered and after 20 years, Vince turned the company reins over to his son, James Leonardo, who has led the growth of RES, becoming one of the nation`s top 50 tradeshow and event organizations – named by EVENT MARKETER magazine in their annual profile of top industry performers.
Digital Prospecting and Social Selling Technology for sales teams that integrate with existing sales tools and marketing content to improve revenue and results.
We were founded on the belief that the communications industry has changed, and that change is just the beginning of a fundamental shift in the way consumers will ultimately engage with brands. In 2007, we coined the phrase, “The Consumer is the Medium,” a philosophy which has guided our approach to the biggest challenges facing some of the world`s most influential brands including adidas Originals, Chanel, Coca-Cola, Google and TripAdvisor. Our unique thought leadership model involves identifying the core of a brand`s communication problem and deploying a creative solution in the most effective medium possible, turning creative ideas into powerful business tools. The result is a body of work which spans every medium, from traditional communications to retail environments to digital platforms and social activations, all aimed at empowering the most important medium, the audience. We have been recognized for our breakthrough communication solutions throughout the industry and been featured as the “Agency to Watch” in both AdAge`s and Creativity`s Agency A-Lists. Our work has twice won the Crème De La Crème award for the best work across the entire WPP network and most recently garnered 8 Cannes Lions in 2012, including the inaugural Grand Prix for mobile marketing.
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Boldstreak is a social media-first talent agency that represents an exclusive list of socially relevant talent with longevity and staying power.