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Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
Boss Promotions is a company that offers custom promotional branded products, apparel, and merchandise in Toronto. They have over 25 years of custom branding experience and offer worldwide supplier base, distribution, and fulfillment capabilities in bo...
Fuel is a full-service online marketing agency specializing in e-Commerce solutions for the travel and hospitality industry. Since being established in 1994 in Myrtle Beach S.C., Fuel has expanded to a total of six locations: Myrtle Beach, SC; Charlotte, NC; Breckenridge, CO; Cleveland, OH; and Sofia, Bulgaria.
Metric Theory provides Search Engine Marketing and display advertising services for our clients. We are able to achieve market-leading results by focusing on: Data - We have unprecedented access to data on who`s visiting a site, what actions they are taking, and how they got there.
LiveRecover sends human-powered text messages to abandoned carts. A live SMS marketing app for Shopify & WooCommerce.