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AnswerLab delivers the insights and advice that shape exceptional digital experiences. From our initial discussions to the final presentation, we are your strategic partner every step of the way. We have expertise and experience in methodologies that support every stage of the product development life-cycle – from qualitative to quantitative, from in-home visits to remote usability studies. We use this toolkit to custom design a solution for you. Our recommendations are clear, actionable and generate results.
Mercury is a high-stakes public strategy firm. We use our expertise and reach to gain competitive advantage for clients. Our expertise comes from extensive must-win campaign experience and operating successfully at the highest rung of business, government, politics and media. Our reach is the ability to use strategic intelligence to mobilize the message and persuade the toughest audiences. We have proven results for prominent figures, leading advocacy groups and the world`s most successful companies.
Decibel Insight analyzes the digital body language of users on your website or app, pinpointing where they get frustrated, engaged, or confused - so you`re equipped to optimize their experiences.
Placemedia is a programmatic television advertising exchange. In partnership with numerous MVPDs and programmers, placemedia improves monetization of unsold or undersold ad inventory. Through ad inventory aggregation and set top box data, we deliver better targeting, thereby enhancing the value of ad inventory for our media partners. Placemedia`s sales and business operations are based in New York City with our Technology Group located in Salt Lake City.
Alliance Data® and its businesses comprise N. America`s largest, most comprehensive provider of transaction-based, data-driven marketing and loyalty solutions, driving business growth and profitability for some of today`s most recognizable brands. Alliance Data Retail Services is the second-largest U.S. provider of marketing-driven private label and co-brand credit programs designed to increase consumer spend and loyalty. Across multiple touch points, like traditional, digital, mobile and other emerging technologies, Alliance Data Retail helps its clients—such as HSN, J. Crew, The Buckle, and 90 others—create and increase customer loyalty through solutions that engage its nearly 25 million cardholders each day. Epsilon® , a leading provider of multi-channel, data-driven technologies and marketing services, manages solutions such as permission-based email marketing, database management, advanced analytics, and strategic consulting and creative services to more than 2,000 global clients. Epsilon is the world`s largest permission-based email provider, annually deploying over 40 billion emails. LoyaltyOne® operates Canada`s AIR MILES® Reward Program, the largest coalition loyalty program in Canada, with over 200 Sponsors and approx. two-thirds of all Canadian households actively participating in the program. AIR MILES was named one of Canada`s Most Influential Brands in 2012 by the Ipsos Influence Index, along with well-known brands such as Microsoft, Apple, and Google.