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FUSIONWRX is a marketing engagement and activation agency that specializes in helping companies share their unique stories and find their niche. We guide organizations to communicate their brand in memorable, engaging and highly personable ways. We evoke passion and excitement that motivates action.
In 2010 we set out to change the eCommerce marketing space because we saw the obvious flaws in online advertising: Channel confusion, a reactionary system to consumer trends, blind trust in black box algorithms, over-spending, waiting forever on creative and even longer to go live. And, of course, deciphering attribution for performance. Comprised of veteran direct marketers and engineers from eHarmony, E*TRADE, Oracle and the Rubicon Project, we focus intensely on one simple objective: To create a performance marketing that actually performs. As a result, we pioneered a cloud-based marketing platform that gives our customers complete control, access to marketing channels, and delivers audience, creative, and performance – all from one beautiful user interface. We call it CANVAS.
bevRAGE is a digital rebate promotion and engagement platform that is revolutionizing the alcohol industry. bevRAGE allows brands to connect and reconnect directly with consumers to acquire new customers and build loyalty. By making it easy for consumers to explore and save on alcohol brands, bevRAGE drives traffic to key accounts — both on-premise and off-premise. Unlike traditional mail-in rebate programs, bevRAGE provides brands with the ability to measure ROI through real-time analytics, and to gain relevant and targetable data on consumer behavior.
With over 34 years of combined corporate experience, Market Track has the most comprehensive ad tracking and decision-support solutions available in the marketplace and creates the clear industry standard resource. Market Track`s mission is to increase the returns on a customer`s advertising investment by combining comprehensive information with innovative solutions and unsurpassed service. We monitor over 250 U.S. and Canadian markets for every channel of trade and provide retailers and manufacturers with superior tools to monitor promotional activity, enable dynamic decision-making and turn information into insight.
In 1984, TBWA helped launch Apple`s first Macintosh personal computer with the iconic “1984” commercial. In 1997, TBWA once again disrupted traditional advertising with the “Think Different” campaign. As the Apple brand grew, the need for a confidential, creative incubator with a dedicated team focused solely on game-changing work became more evident. In 2006, TBWAMedia Arts Lab was born. Today, Media Arts Lab has seven dedicated global offices and 20 network offices around the world. Headquartered in Los Angeles, California, Media Arts Lab is housed in a unique 50,000 square foot space, hidden in plain sight from the outside world. TBWAMedia Arts Lab is part of the TBWA Worldwide network.