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Founded in 2000, Visible World is the leading provider of targeted television advertising solutions in America. The company’s suite of products and services makes it easy to produce, target and measure TV ads that are more relevant for viewers and more effective for advertisers, making advertising inventory more valuable. For more than 10 years we have been developing technology that makes TV advertising more efficient and effective—we’ve been awarded 24 U.S. patents to date for technology we developed ourselves, and more are on the way. But we’re not just doing R&D. Visible World has been successfully delivering targeted TV ads at the DMA, cable zone and household levels across the U.S. for nearly a decade. Today, Visible World empowers more than 300 advertisers to deliver more targeted, effective and accountable local TV ad campaigns to consumers in approximately 80% of U.S. cable homes.
720 Strategies is an award-winning, grassroots advocacy and political persuasion firm, specializing in integrated communications campaigns - online, on video and in print.
McCann Worldgroup, part of the Interpublic Group (NYSE: IPG), is one of the world`s largest marketing communications networks. McCann Worldgroup`s operations are united across 120 countries by a single mission: to help brands play a meaningful role in people`s lives. This commitment focuses on creating work that earns a role in people`s lives by being interesting, evocative and useful. It`s powerful and effective creativity that helps clients grow their brands and businesses. To achieve this, Worldgroup today spans— and integrates— a broad range of global practices, including McCann Erickson (advertising), MRM//McCann (digital marketing/relationship management), Momentum Worldwide (total brand experience), McCann Health (professional/dtc communications), CRAFT (global adaptation and production), UM (media management), Weber Shandwick (public relations), FutureBrand (consulting/design), ChaseDesign (shopper marketing) and PMK-BNC (entertainment/brand/popular culture).
Founded in 1978, ALC has grown to become one of the industry`s leading privately-held providers of first-party data solutions. Headquartered in Princeton, New Jersey - and with offices across the U.S. - the company enables its portfolio of clients, including the leaders in virtually every business sector, to grow and improve bottom-line profitability through the innovative use of marketing information, segmentation, and broad selectivity.
CashStar is the preferred digital gifting and incentives partner for retailers nationwide. These retail brands leverage CashStar to easily and securely integrate digital gifting strategies to increase sales and customer loyalty. CashStar offers consumers an unmatched personalized eGift experience via email, mobile and social channels. It is the only company to successfully combine an on-demand B2C and B2B digital gifting and incentives platform with innovative multichannel marketing strategies. More than 250 brands are successfully partnering with CashStar to drive incremental sales, increase retention and boost profitability including Best Buy, Chili`s Grill & Bar, CVS/pharmacy, Gap, Pottery Barn, QVC, Staples, Starbucks, T.G.I. Friday`s, The Home Depot, and Williams-Sonoma. Based in Portland, Maine, CashStar is a privately held venture capital funded business. Its senior management team brings deep technology, retail and payments experience from market leading companies such as American Express, Blackhawk Network, Wright Express, IBM and LL Bean.