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As performance marketers immersed in the thick of customer acquisition in the early days of Zulily, we were knee deep in the gritty, manual labor required to hit our growth goals – on a daily basis. We knew we could achieve greater successes if we could scale our efforts – work 24/7, continuously optimize and manage an infinite number of variables. But among the myriad CRM and marketing SaaS products on the market, there was no single solution that could truly scale performance. So we built one. New Engen has grown into a full service AI-driven marketing company driving performance and new customer acquisition. But we know there’s still work to be done because as marketing evolves with technology we continue to uncover new digital marketing opportunities and platforms for our clients to scale and grow.
We are a people company. We believe in the unmatched, incredible ability of people. To shape the future. To create something remarkable. To learn. To imagine. To unite. To change the world. But most people are capable of so much more than they think. We exist to unlock that untapped potential.
RadiumOne builds software that automates media buying, making big data actionable for digital marketers. RadiumOne uses programmatic advertising to connect brands to their next customers by incorporating valuable first-party data about behaviors, actions and interests demonstrated by consumers across web and mobile touch points. Founded by online advertising pioneer Gurbaksh Chahal and based in San Francisco, RadiumOne has offices across the US, Europe and Australia.
GroupM is the leading global media investment management operation. It serves as the parent company to WPP`s media agencies – Maxus, MEC, MediaCom, Mindshare and Xaxis who are all global operations in their own right with leading market positions. Our primary purpose is to maximize the performance of WPP`s media communications agencies on behalf of our clients, our shareholders and our people by operating as a parent and collaborator in performance-enhancing activities such as trading, content creation, sports, digital, finance, proprietary tool development and other business-critical capabilities.
Code and Theory is a digital-first creative agency. We are a strategically driven company that lives at the intersection of creative and technology, solvers of consumer and business problems across the entire end-to-end customer journey, agents of change moving through today`s digital first world, and limited only by our own creativity. Since 2001, we have helped redefine the media landscape, creating a new generation of digital publishers. Today, we partner with leading brands and start ups alike, including adidas, BBC, CNN, Facebook, Google, J.P. Morgan Chase, NBC, and Unilever. Our team is comprised of over 500 strategists, technologists, designers, analysts, and content creators in offices across New York City, San Francisco, London, Atlanta, Los Angeles, and Manila.