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Dirigo Collective is an independent media company that specializes in channel strategy and audience engagement on a mission to responsibly move audiences forward. They leverage business to improve the world and are B Corp certified media consulting.
Helping brands be more succesful, one real connection at a time.
The National Mango Board (NMB) is a national industry funded agriculture promotion group that focuses on promotion and research for U.S. and imported fresh mangos. Our mission is to increase consumption of fresh mangos in the U.S. by inspiring consumers and educating them about the culture, flavor, and nutrition of mangos, while bringing the industry together. The NMB is guided by Board Members made up of industry leaders; 8 Importers, 7 Foreign Producers, 2 Domestic Producers and 1 First-handler. Board Members serve three-year terms and can be nominated for two concurrent terms. The Board Members create the Strategic Plan, approve yearly budgets and are hands-on in the creation of programs; all addressing our mission of increasing the awareness and consumption of fresh mangos in the U.S.
Medicx Media Solutions is a specialized data-driven company designed to offer advertisers solutions for addressable media in the pharmaceutical and health industries for any cross channel media campaign. As data and technology are driving enormous change in the structure and economics of media across all channels, Medicx was created to assist advertisers in navigating the new landscape. We offer the strategic thinking of a boutique agency with addressable audience scale, leverage and reach.
Craig Karmazin founded Good Karma Brands in 1997 with the purchase of three radio stations in Beaver Dam, Wisconsin. Shortly thereafter, he was fortunate that a number of his childhood friends decided to join him – they hosted radio shows, passed out t-shirts, sold advertising and talked sports both on and off the air (some things don’t change). This is where our story begins – Good Karma Brands began as a broadcasting company, where we learned the power of local marketing and strong community relationships. As the company grew through ESPN affiliated radio stations, we quickly became a Best Practices leader within ESPN Audio, and soon found ourselves shifting from a traditional radio company, and into a sports marketing company – finding new and unique solutions and sponsorships to activate for local advertising partners. Good Karma has expanded into new industries, including events and home solutions, and is always fueled by the desire to do things differently, align with premium brands and offer customized solutions for fans, partners and consumers. In 2015, the relationship with ESPN was expanded, as we could now offer local advertisers access to ESPN`s digital assets within our markets. A short three years later, and driven by the success of our partners and local advertisers desire for ESPN`s premium brand-safe environment, that agreement was extended to include additional markets outside of our radio footprint. Good Karma Brands continues in our expansion phase, both in broadcasting with the acquisition of WTMJ in Milwaukee, and through our ESPN digital markets throughout the country. And while we`ve been around for over 20 years, we pride ourselves on behaving much like we did back in 1997, as an entrepreneurial start-up, focused on getting results for local advertisers and having fun with our friends.